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WiFi SPARK features in Business Review Europe with Arriva UK Trains

Arriva Trains’ Digital Transformation Director, Kevin Ives, tells Business Review Europe about the company’s new Digital Trains programme and its customer-focussed strategy.

WiFi SPARK is featured as one of the key suppliers helping to deliver the continuously connected passenger journey for Chiltern Railways, a train operating company owned by Arriva UK Trains.

 “Working with WiFi SPARK has supported our aim to make the process of being connected during travel as easy as possible,” Kevin Ives, Digital Transformation Director, Arriva UK Trains. 

Read the whole article in Business Review EU here.

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Rebecca Duffin is the Marketing Executive for WiFi SPARK and has a direct responsibility with the whole look and feel of the SPARK® brand.

Rebecca has been with the company since January 2012 and comes from a design background of Art, Photography and Digital Applications. Her core design framework rests with Adobe and she is responsible for the management of Sales & Marketing literature, promotional and social media management.

Rebecca is the main communications lead for both internal and external comms and she has a direct responsibility liaising with partners in the first and last stages of project implementation.